Opening up any business is very exciting, but sometimes it is hard to build your reputation. Local advertising is the best way to get your company known, whether you are selling donuts or tires. It doesn't matter what your business is, as local advertising can work for any industry. There are a few ways you can advertise your company, all you have to do is look. Local advertising can be done with little effort. You can put an ad in your local newspaper or even online to promote a new business. Make sure if you are going to put an ad in the paper you include all the essential information about your company. Some important things are your name, number, email, website, and address. Also, it is smart to include what you specialize in, and how your business is different than others. For example, if you are opening a new restaurant, a statement such as Homemade Soup, would grab someones attention. You can go to an extreme and do local advertising on places, such as community billboards or city park benches. You can let everyone know a new guy is in town by displaying your company information for everyone to see. This is one big hit with local advertising, and it is a sure way to get some customers.